Friday, 6 November 2009

Windows 7

So, Windows 7 is finally here, and it seems like the launch has gone well. Initial reports are overwhelmingly positive, and it seems to have avoided some of the many pitfalls that afflicted Vista. That can only be good news surely? Well not if you're Apple of course. And Apple have responded with a batch of "Get a Mac" ads… http://www.apple.com/getamac/ads/

Now, although I find each of them well made, and they get their point across succinctly and humorously, as far as I'm concerned trying to increase your market share by dissing the opposition is just plain wrong.

Apple has an amazingly strong product line, and this week's beautiful new iMacs http://www.apple.com/imac/ and slightly less impressive new iBooks and Mac Mini's have only bolstered that. Back that up with the compelling Snow Leopard OS, and there's a winning combination with a great story to be told. It's simple… just make your advertising as great as your hardware and software.

C'mon Apple, there's surely no need to carry on with this annoyingly smug smear campaign against Windows? Especially as you've just announced they will support Windows 7 through Bootcamp. http://support.apple.com/kb/HT3920.

UPDATE:
Phillip Elmer-DeWitt pointed me in the direction of this video – funniest Windows 7 demo ever http://tinyurl.com/yll66an

FURTHER UPDATE:
Found this brilliant comparison of Windows 7 with an ex-girlfriend. Read on for Mac OS X, and Linux.
http://tech.slashdot.org/comments.pl?sid=1414209&cid=29835259

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